In-House Strategic Advisory
Companies establishing their businesses in Asia often have limited resources. In these difficult times, there is a pressure to deliver greater results with fewer resources. For companies in this position, Woodward Partners has acted as in-house strategic advisory, helping them develop and manage their on-going strategy without the cost of a full-time strategic team.
The advantages of bringing someone external into the organization can be numerous. They provide a new strategic perspective and can help management break from current thinking. Often, the information can be found within your own businesses, but a dedicated external perspective enables this to be transformed from current thinking and present a compelling case to headquarters.
Woodward Partners worked as in-house strategic advisory for a large pharmaceutical company to help them transform their Asian strategy, improve speed to market, and grow market share.
The Problem
Although established in Asia, this large pharmaceutical company was no longer growing in Asia. When a new CEO was appointed to the region, he wanted to identify ways to reinvigorate growth but had limited resources.
The Response
Acting as in-house strategic advisor, Woodward Partners conducted extensive analysis and a series of executive workshops to determine what was causing the market share loss. As part of the process, it was identified that distributor relationships were impeding speed to market and consequent market share. Acting as representative for the business, Woodward Partners identified and assisted develop new distributor relationships to ensure products were efficiently presented to the market. Woodward Partners helped management develop a compelling business case to present to headquarters.